Thursday, September 6, 2012

Small Business Advice: So You Want to Have It All? DO THIS

There is a colossal difference between getting by and gettin' it done.

Getting by means playing it safe, sometimes even small.

Doing what's yours to do every day and no more.

Taking on projects and doing them half-assed. (And never doing any of them exceedingly well because there are too many on your plate or your heart just isn't in it.)

Hiding behind administrative tasks because it's easier than trying to sell something.

The problem is, when you just get by, you are essentially handing over your power and your outcomes to forces outside of your business.


It's common for people to hire me when they are tired of "just getting by." (And hey, they know when this is because they feel angry, irritated, or have this inner-knowing that they could be doing sooooooo much more.)

My clients feel this way because somewhere along the way they turned down the volume in their business in return for perceived security.

Or because they thought it was easier.

Or they stopped believing they could HAVE more.

Or frankly, they lost their mojo.

Unfortunately, when you just get by, you can't possibly win. Because in order to HAVE IT ALL, (money, time off, more help, freedom), you have to GIVE IT YOUR ALL.

Not for just one hour. Not for just one day.

Every single moment of every single day that you're the owner.

(No wonder people are tempted to throw in the towel and go to work for someone else!)

Getting' in done is a lot more work. But the reward is worth the effort and risk.

When you do what's yours to do in your business and then do even more... that's when things start to ROCK.

You suddenly sell more. You attract a high-level, kick-ass client.

You deliver a program that impacts people's lives in a memorable way.

Your confidence soars, producing more money, freedom, and impact. And then the cycle starts again.

Is it time for you to HAVE IT ALL? DO THIS:

Take Action. What's the very next step you can take in your business? Big. Small. Hard. Fun. Scary. Identify one thing you are willing to right now and DO IT. There's a great deal of freedom in taking action, it will boost your confidence and move your business forward in ways you didn't know were possible.

Let what FREAKS you LEAD you. There are times in your business you have to go all the way to the edge. And then decided whether or not you want to jump. Doing what makes you uncomfortable will create new opportunities, along with a new normal. Try doing one thing outside of your comfort zone every day for a week. See what happens.

Do it Anyway. I can't tell you how many times I get the full run-down of all the reason why someone can't do something. Reasons are excuses in drag. Do the work when you want to. When you don't. When you're sick. When you're soaring. No one said owning a business was easy... but the only way to win is to DO THE WORK.

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